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Muslim's Own Food Line, Good For Business
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Admin
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US Muslims: A New Consumer Niche

RACHEL ZOLL, AP Religion Writer
POSTED: 11:01 pm CST December 26, 2010
UPDATED: 5:31 am CST December 27, 2010

Video: http://www.wsmv.com/video/26284379/index.html

NEW BRUNSWICK, N.J. -- In the ballroom of an upscale hotel a short train ride from New York, advertisers, food industry executives and market researchers mingled - the men in dark suits, the women in headscarves and Western dress. Chocolates made according to Islamic dietary laws were placed at each table.
The setting was the American Muslim Consumer Conference, which aimed to promote Muslims as a new market segment for U.S. companies. While corporations have long catered to Muslim communities in Europe, businesses have only tentatively started to follow suit in the U.S. - and they are doing so at a time of intensified anti-Muslim feeling that companies worry could hurt them, too. American Muslims seeking more acknowledgment in the marketplace argue that businesses have more to gain than lose by reaching out to the community.
"We are not saying, 'Support us,'" said Faisal Masood, a graduate of the University of Illinois, Chicago, and management consultant. "But we want them to understand what our values are."
There are signs the industry is stirring: Masood, a Wall Street executive who organized the gathering, had attracted only 200 or so attendees when he started the event last year. This year, he had to close registration at 400 to keep from going over capacity.
The worldwide market for Islamically permitted goods, called halal, has grown to more than half a billion dollars annually. Ritually slaughtered meat is a mainstay, but the halal industry is much broader, including foods and seasoning that omit alcohol, pork products and other forbidden ingredients, along with cosmetics, finance and clothing.
Corporations have been courting immigrant Muslim communities in Europe for several years. Nestle, for example, has about 20 factories in Europe with halal-certified production lines and advertises to Western Muslims through its marketing campaign called "Taste of Home." Nestle plans to increase its ethnic and halal offerings in Europe in coming years.
In the United States, iconic American companies such as McDonald's (which already has a popular halal menu overseas) and Wal-Mart have entered the halal arena. In August, the natural grocery giant Whole Foods began selling its first nationally distributed halal food product - frozen Indian entrees called Saffron Road.
Along with new customers, however, the companies draw critics and can become targets in the ideological battle over Islam and terrorism.
Abdalhamid Evans, project director with the World Halal Forum Europe, which works with the global halal industry, said a recent backlash has prompted some mainstream businesses in Europe to keep a lower profile about their halal products or scale back their offerings.
In the U.K., after Kentucky Fried Chicken rolled out halal menu options in several dozen stores, the restaurant chain pulled the items in a few locations in the face of protests. Critics dubbed the menu "terror chicken."
Last September, the Daily Mail of London reported that many British supermarkets, fast-food chains, hospitals, schools, pubs and sporting arenas such as Wembley Stadium, were serving some halal meat and poultry without notifying the public. A large share of meat sold in Britain comes from New Zealand, where the slaughterhouses have expanded halal production as they try to boost their already robust exports to Islamic countries.................>>>>.....................>>>>............http://www.wsmv.com/money/26283966/detail.html
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GrahamBonnet
January 2, 2011, 3:55pm Report to Moderator

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Here is another interesting bit of work carried out by those of the religion of peace.

http://online.wsj.com/article/....._hp_MIDDLETopStories


"While Foreign Terrorists were plotting to murder and maim using homemade bombs in Boston, Democrap officials in Washington DC, Albany and here were busy watching ME and other law abiding American Citizens who are gun owners and taxpayers, in an effort to blame the nation's lack of security on US so that they could have a political scapegoat."
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bumblethru
January 2, 2011, 7:32pm Report to Moderator
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Hey......don't blame the muslims on this one. It is capitalism at its best! They see a need/vacuum where they can make money, and they do. Jews have a kosher section.....no?


When the INSANE are running the ASYLUM
In individuals, insanity is rare; but in groups, parties, nations and epochs, it is the rule. -- Friedrich Nietzsche


“How fortunate for those in power that people never think.”
Adolph Hitler
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