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Wal-Mart ID tags
spur privacy fears
    NEW YORK — Wal-Mart Stores Inc. is putting electronic identifi - cation tags on men’s clothing like jeans starting Aug. 1 as the world’s largest retailer tries to gain more control of its inventory. But the move is raising eyebrows among privacy experts.
    The individual garments, which also includes underwear and socks, will have removable smart tags that can be read from a distance by Wal-Mart workers with scanners. In seconds, the worker will be able to know what sizes are missing and will also be able tell what it has on hand in the stock room. Such instant knowledge will allow store clerks to have the right sizes on hand when shoppers need them.
    The tags work by refl ecting a weak radio signal to identify the product. They have long spurred privacy fears as well as visions of stores being able to scan an entire shopping cart of items at one time.
    “This is a first piece of a very large and very frightening tracking system,” said Katherine Albrecht, director of a group called Consumers Against Supermarket Privacy Invasion and Numbering.
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Quoted Text
Wal-Mart's new smart tags
raise privacy concerns

Anne D'Innocenzio • The Associated Press • July
24, 2010

New York -- Wal-Mart Stores Inc. is putting
electronic identification tags on men's clothing like
jeans starting Aug. 1 as the world's largest retailer
tries to gain more control of its inventory. But the
move is raising eyebrows among privacy experts.

The individual garments, which also includes
underwear and socks, will have removable smart
tags that can be read from a distance by Wal-Mart
workers with scanners. In seconds, the worker will
be able to know what sizes are missing and will also
be able to tell what it has on hand in the stockroom.
Such instant knowledge will allow store clerks to
have the right sizes on hand when shoppers need
them.

The tags work by reflecting a weak radio signal to
identify the product. They have long spurred
privacy fears as well as visions of stores being able
to scan an entire shopping cart of items at one time.

Wal-Mart's goal is to eventually expand the tags to
other types of merchandise, but company officials
say it's too early to give estimates on how long that
will take.

"There are so many significant benefits in knowing
how to better manage inventory and better serve
customers," said Lorenzo Lopez, a Wal-Mart
spokesman. "This will enhance the shopping
experience and help us grow our business.".................>>>>...........>>>>...........http://www.news-leader.com/art.....ise-privacy-concerns
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