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The White House's unprecedented use of 'unprecedented'
By: Carol E. Lee
November 25, 2009 12:54 AM EST

The Obama White House is addicted to the “unprecedented.”

Perhaps it was a sign when President Barack Obama sat down in January to record his first weekly address and announced: “We begin this year and this administration in the midst of an unprecedented crisis that calls for unprecedented action."

What has followed is declaration after declaration of “unprecedented” milestones. Some of them are legitimate firsts, like the president’s online town hall at the White House in May.

But others the president wins merely on a technicality, and several clearly already have precedents.

The White House’s announcement of its unprecedented — “a first by an American president visiting China” — town hall meeting with students in Beijing, for instance, drew a collective eye roll in certain circles back home, namely among former aides to President George W. Bush, who had already been grumbling about Obama’s carefree application of “unprecedented.”

“I think I attended a town hall with President Bush in China,” former Bush adviser Karen Hughes quipped with a laugh, recalling a 2002 Bush speech in Beijing at which he took questions from the audience. “I thought: Were they asleep? Or were they dreaming? I remember standing and watching President Bush engage in a town hall that I believe was televised.”
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Main Entry: un·prec·e·dent·ed
Pronunciation: \ˌən-ˈpre-sə-ˌden-təd\
Function: adjective
Date: 1623
: having no precedent : novel, unexampled
— un·prec·e·dent·ed·ly adverb

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Main Entry: un·ex·am·pled
Pronunciation: \ˌən-ig-ˈzam-pəld\
Function: adjective
Date: 1610
: having no example or parallel : unprecedented

most of these folks are some kind of political science majors/history majors/lawyers etc........so the over use of this word either indicates diversion or
stupidity for all of their college investments..............

It's just the new, re-used catch phrase (word). I guess they think it will create an impact in his speeches.